Role Overview:
We are seeking a creative and detail-oriented Social Media Executive to join our dynamic team. The ideal candidate will have a deep understanding of social media platforms, trends, and best practices, along with a knack for creating compelling content. You will be responsible for managing social media accounts, developing content strategies, and analyzing performance to enhance our clients’ online presence.

Key Responsibilities:

• Social Media Strategy: Develop and implement effective social media strategies that align with client goals and brand identity across various platforms, including Facebook, Instagram, Twitter, LinkedIn, and more.
• Content Creation: Create engaging and visually appealing content, including posts, graphics, videos, and stories, tailored to each platform’s audience.
• Community Management: Monitor, engage, and respond to followers’ comments, messages, and interactions across social media platforms to foster a strong online community.
• Campaign Management: Plan, execute, and manage social media campaigns, including paid advertising initiatives, to drive brand awareness, engagement, and conversions.
• Analytics and Reporting: Track and analyze social media performance using tools like Google Analytics, Facebook Insights, and others. Prepare regular reports on KPIs, including engagement, reach, and follower growth, and provide insights for improvement.
• Trend Monitoring: Stay updated on the latest social media trends, tools, and algorithm changes. Identify opportunities to incorporate trends into client strategies.
• Collaboration: Work closely with the creative, PR, and digital marketing teams to ensure cohesive messaging and branding across all channels.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in social media management or a related role within a PR or digital marketing agency.
• Proficiency in using social media platforms and tools, including content creation software (e.g., Canva, Adobe Creative Suite) and analytics tools.
• Strong writing, editing, and communication skills.
• Creative mindset with an eye for design and attention to detail.
• Ability to multitask, prioritize, and manage time effectively.
• Familiarity with SEO, content marketing, and online advertising is a plus.

What We Offer:

• Competitive salary and performance-based bonuses.
• A vibrant and creative work environment.
• Opportunities for professional growth and skill development.
• The chance to work with a diverse range of clients and industries.

How to Apply:

If you’re passionate about social media and eager to make a difference in the digital marketing landscape, we’d love to hear from you. Please submit your resume, portfolio, and a cover letter to [mrunal.gloocal@gmail.com] with the subject line “Social Media Executive Application – [Your Name].”

Gloocal Communications is an equal-opportunity employer.